Digital Media & Marketing

Global research and analysis of client and general market trends including social demographics at global, regional, continental, country, city and rural levels (SWOT, Vin, and other intellectual mapping of social economic value chains). Data analysis is used to design and develop digital marketing materials for variety of usages in different countries, cities, and trade fairs to advance their image, increase partnerships, advance market goals, strategic expansion, increase market benefits and influence.

Social Media Experience

Social media is an amazing tool once properly employed by individuals, profit and non-profit organizations, companies of all sizes and activities, etc., it becomes a means to communicate your culture, activities,  and more to readers and also allow them to actively engage and benefit from tweets, posts, and more. I have been engaged in overseas works for 20+ years and I have personally used it from everything covering mundane aspects of life to marketing events etc., to advocating human rights and protecting people such as myself from aggressive human rights abusers. When one streamlines the flow of all social medias, the potential impact could reach millions of internet users around the world in a few seconds or less – no longer is a single individual, organization and/or company required to follow the traditional methods. In addition to this, beyond the amazing cost savings of traditional print, storage, distribution, etc., the constant flexibility of social media guarantees that your campaigning efforts can always be modified according to your social demographic data – human beings’ interests are not set in stone and your marketing efforts should be flexible enough to match their interests to maximize on all the possibilities.

Mass Media Experience

It’s one thing to setup some accounts and it’s a completely different matter to streamline flows and providing constant content that maintains the vast diversity of interests of your readers around the world – depending on the social demographics of your readers even within a given county their interest could change dramatically based on gender, age and educational backgrounds. Its my job to understand the flows of vast amounts of statistical data and business analytics to develop a proper approach, strategy and methodology to sustain constant B2B and B2C engagement and turn those into market viable and beneficial activities.

Digital Content Development Strategies

As the same with SEO/SEM Strategies – Content Development Strategies is a given marketer’s know-how; however, not all marketers are from the same stalk; multi-industry experiences, countries worked, cross-cultural know-hows, etc. We going online, one must consider not only their target country and social demographic but also expanding their brand visibility into other international demographics; today it’s common that friends, family and even professionals plan their purchases together from travel to real-estate. If an ad properly prepared for one social demographic may be considered improperly prepared for another international demographic and influence the sales process.

Small and medium business shouldn’t discard this – it could be the “make it” point for your business. Case Scenario: let’s say that you are a local artist and your city hosts international travelers from around the world; after their stay in your city they later decide to go online and search for a gift to remind their loved ones of their family trip. If the local artist’s website is properly prepared SEO/SEM with properly designed content that represents the artist’s product and the international market the artist is interested in… it could become the artisan sales portal for that international social demographic.

However, businesses should remember – everyone can cook with spices and some will try to copy a Chef’s style but at the end, the level of mastery and overall flavor of a meal between a prep-chef and a chef are two completely different experiences; lastly, a master can make simple things into amazing abstract experiences and often knows more than just one style…